The Louisiana Real Estate Commission (LREC) and the Louisiana Real Estate Appraisers Board (LREAB) operated with confusing brands and rigid websites that created friction for licensees, consumers, and internal government staff alike.

We rebuilt both agencies across two pillars. On the brand side, we designed modernized visual identity systems for each agency—distinct enough to represent their individual mandates, cohesive enough to signal shared state authority—delivered inside a structured Brand OS with implementation guides so the team maintains consistency without outside help.

On the web side, we architected two fully ADA-compliant Webflow websites spanning 287 pages combined—restructured for public usability, built with a CMS backend that gives staff full autonomy to upload documents and publish updates with zero developer reliance.